Top 5 Play Pass Games in the UK Q4 2023 Performance Insights

In Q4 2023, the top 5 Play Pass games in the United Kingdom showcased varying performance trends in terms of downloads, revenue, and active users. Below, we delve into the specifics for each game, with data sourced from Sensor Tower for more comprehensive insights.

LEGO® DUPLO® WORLD by StoryToys Limited experienced a dynamic quarter. Downloads saw a notable uptick towards the end of December, peaking at 2.8K in the week of December 25. Revenue showed a fluctuating trend, culminating in a peak of approximately $9.9K in the same week. Weekly active users also increased, reaching around 5.2K by the end of the quarter.

Disney Coloring World, another title from StoryToys Limited, demonstrated robust performance. The game’s downloads peaked at 5.8K in the final week of December. Revenue consistently rose, hitting about $7.1K in the last week. Active users grew steadily, reaching a high of 8.5K by the end of December.

Pixel Art － Color by Number from Easybrain saw substantial growth in downloads, with a significant spike to 22K in the week of December 25. Revenue also climbed, peaking at around $3K in the same week. The game maintained a strong presence in terms of active users, with numbers rising to approximately 159K by the end of the quarter.

Hungry Shark Evolution by Ubisoft showed a steady increase in downloads, culminating in 11.7K in the last week of December. Revenue had a notable peak at about $3.4K in the same period. The game’s weekly active users also grew, with a high of 36.7K by the quarter's end.

Flow Free from Big Duck Games LLC exhibited consistent performance. Downloads peaked at 7.9K in the final week of December. Revenue saw a slight increase, reaching around $2.3K in the week of December 18. The game maintained a strong active user base, with numbers reaching 462K by mid-December before slightly dropping to 396K by the end of the month.

For more detailed insights and comprehensive data, visit Sensor Tower.